Branding is very important for your online business. If you have a website and want to make money with it, branding will help you to boost your income. Why? That’s because branding will increase your reputation. And your reputation will increase people’s trust toward your business. In this way, more and more people will become your client and use your product and service. Now, branding can be done with Facebook. The advantage of doing this is great. When you have strong branding on Facebook, your popularity can spread very quickly. That’s because of the viral marketing factor that Facebook can bring to your business. Here are 5 tips to build a strong website branding using Facebook:
1. Building A Business Profile On Facebook
First of all, you need to have a good business profile on Facebook. This is the place where you connect with your Facebook audience. You’ll attract likes and fans with this profile. Fortunately, Facebook makes it very easy for you to create a business profile page for your website. You just need to follow the procedure carefully. Here’s the URL in case you need it: https://www.facebook.com/business/build. Follow every step in the page and you’ll come with a great business page for your website. This is how you reach your audience on Facebook and do business with them.
2. Facebook Ads And Facebook Location
URL for Facebook Ads: https://www.facebook.com/advertising
URL for Facebook Location: https://www.facebook.com/about/location
These two components are important for your Facebook brand building. Facebook Ads will help your brand to be spread around Facebook for a little cost per click. Facebook Location will tell your audience about your location. This is important, especially if you want to attract offline clients to your business.
3. Nice Graphic Design Presenting Your Website Brand
Use nice cover picture as well as profile picture for your Facebook business page. Believe it or not, a picture really worth a thousand words. So, when you provide a nice professional picture for your Facebook business profile, you will be able to boost your reputation significantly. Think about it. If you want people to do business with you, do you think a mediocre page will convince them about your company reputation? Not at all! You need a page with appealing and professional graphic to strengthen your reputation and give a positive first impression.
4. Photos, Videos, And Updates
Give regular photos, videos, and updates in your Facebook page. Of course, you need to make those updates relevant to your niche. You want to keep your audience’s interest. A good update will boost your brand reputation as well as strengthen the trust between your business and its potential customers. Who wants to follow a dead Facebook page? No one will even bother or think about you if you never give anything useful to your audience.
5. Offers And Discounts
Finally, giving offers and discounts for your Facebook fans is a good way to show your appreciation for their support toward your business. You can keep your fans coming again and again by giving them bonuses, offers, and discounts. This is a great way to boost your positive impression. This is a good method to apply especially if you have a new company and want to attract loyal customers to it.
Those are 5 tips to build a strong website branding using Facebook. You should follow the tips above if you want to build successful online business with Facebook.
Brandon is a fanatic tech blogger who loves to write on latest in the world of SEO and Internet Marketing. He greatly admires work of Ben Oren, an internet entrepreneur and online marketing expert & SEO director at Whiteweb.